Creativity for Innovation Management PDF
By:Ina Goller,John Bessant
Published on 2017-03-16 by Taylor & Francis
Creativity for Innovation Management is a rigorous yet applied guide which illustrates what creativity is, why it matters, and how it can be developed at both individual and group levels. Unlike many technique-oriented books, this book will combine theory and practice, drawing on the latest research in psychology, organizational behaviour, innovation and entrepreneurship. This exciting new text outlines the necessary skills and competences for innovative and creative processes. It provides opportunities to explore these and also to develop them via a wide variety of activities linked to relevant tools and techniques, as well as a range of case studies. By working through key competence areas at personal and then team levels, students then have an opportunity to practice and enhance these skills. This will be complemented by online resources which will provide students with access to key tools and techniques plus activities to help develop their creativity. This textbook is ideal for students of innovation, management and entrepreneurship, as well as professionals in those industries that want to excel by developing and applying their own creativity at work.
This Book was ranked at 10 by Google Books for keyword Creativity self help.
Book ID of Creativity for Innovation Management's Books is OiwlDwAAQBAJ, Book which was written byIna Goller,John Bessanthave ETAG "yr2M7W57ueI"
Book which was published by Taylor & Francis since 2017-03-16 have ISBNs, ISBN 13 Code is 9781317247470 and ISBN 10 Code is 1317247477
Reading Mode in Text Status is false and Reading Mode in Image Status is true
Book which have "332 Pages" is Printed at BOOK under CategoryBusiness and Economics
Book was written in en
eBook Version Availability Status at PDF is true and in ePub is false
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Download Creativity for Innovation Management Books Free
Download Creativity for Innovation Management Free
Download Creativity for Innovation Management PDF
Download Creativity for Innovation Management Books
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